Blog Articles - AI, Tech and Marketing

Insights at the Intersection of Marketing, AI Tech and Industry

A robot writes a thank you note while a businessman relaxes
Artificial Intelligence

Too Much AI Personalization: The Illusion of Care

The appetite to leverage AI personalization into marketing processes is growing, but in the rush towards efficiency, businesses can cross a hard line between being helpful and appreciated by customers, to alienating them instead.

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AI stands as a proud partner but the business owner feels ashamed to be associated with it
Artificial Intelligence

Is AI Shame Holding Your Small Business Back?

A new survey reveals that ‘AI Shame’ is causing a growing readiness gap: Those who should be embracing the powerful benefits of AI are often the least likely to integrate it or approve for business use.

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